Caple

Caple

Caple is widely regarded as being one of the leading privately owned suppliers of kitchen products in the UK. With over forty years experience the brand has been a pioneer in the industry.

In 2021, the client's catalogue pages were competing against the ecommerce pages which were hurting SEO. I was tasked with migrating hundreds of ACF field data from 1 post type to another and consolidating the data. Only the ecommerce pages were kept and catalogue pages were redirected to relevant pages.

At this time, we've also been offering website support and maintenance. We've retained the client for 4 years now.

We provided an automated solution that replaced the manual process updating and maintaining products - which significantly improved efficiency internally for the client. The solution was to run a cron job sync daily which syncs stock and prices which closed the gap between their inventory system and the website.

In 2024, refreshed the website using design provided by the client.

  1. Data migration using All Import/Export.
  2. Retained client for over 4 years, providing ongoing maintenance and ad hoc support.
  3. Implemented daily cron job to sync inventory data with website.
  4. Small website refresh in 2024 (header section).
  5. https://www.caple.co.uk/

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